The launch of Payt, 10 years ago, marked the realization of a long-cherished dream for me—to stand on my own two feet and start my own business. It was an exciting adventure, and it was even more enjoyable to embark on this journey with people I had already worked with for a long time before Payt was founded.
I remember April 15, 2013, like it was yesterday. That was the day we launched Payt online for the first time. Our planned marketing activities were set to begin shortly after. Our ambitions and expectations were sky-high!
It quickly became clear that success would depend primarily on our own efforts and the choices we made—often far outside our comfort zone. You see that phrase all the time, but in reality, I truly believe that’s where the magic happens. Instead of going directly from A to B, our first customers helped us discover a successful path C. We’ve never looked back since.
We built something from nothing, created a valuable service that truly benefits our customers, and in return, they appreciate what we do. And that’s what matters most. Everything else—like the incredible experiences and great memories along the way—are just extra rewards. Take our sponsorship of FC Groningen, for example. How many people get to experience something like that?
I look forward to continuing to work with our customers at Payt, exploring how we can improve even further, and building our incredible company together with our amazing team!
